DURHAM-based Search Marketing agency, Climb & Conquer, has announced the appointment of Cameron Keegan-Wood as its new Head of Growth.
Cameron brings a wealth of experience in business development and strategy, gained in senior roles at Visualsoft and THG Ingenuity, as well as advisory roles, ideally placing him to guide the agency’s future expansion as it heads towards its target of £1.3m in the next financial year.
This appointment marks a significant step for remote-first Climb & Conquer as the agency embarks on its first-ever Outbound Strategy. Having historically relied on strong inbound demand – largely thanks to its successful SEO practices and top Google rankings – the agency is now ready to proactively engage with new markets and verticals and be more targeted in its approach.
As Head of Growth, Cameron will oversee all commercial activities, focusing on the creation and development of a dedicated sales department. This includes optimising the agency’s sales pipeline, from lead generation to closing deals, while also exploring new business development initiatives and partnerships.
Beyond new client acquisition, Cameron will be enhancing Climb & Conquer’s white-label offering and leveraging the agency’s strong referral network for further expansion.
Shane Parkins, Founder of Climb & Conquer explains the reasoning behind the new role and Cameron’s appointment, saying:
"The whole recruitment side of Climb & Conquer is centred on hiring passionate, ambitious, and great people into the business and letting them get on with what they do best, with as much support as they need. Cam is one of those unique individuals who is an expert in his field, bursting with ideas and just needed strong operational backing.