with Joanna Feeley, TrendBible
1 July 2020, 14:00 - 15:00
Delivered via Zoom
The worlds’ most successful brands invest heavily in understanding how their audience will behave in the future, in order that they can develop the right products and messages and execute them at the right time for commercial success.
Trend Bible predict future consumer trends for global retailers and brands to help them stay relevant.
In this online exchange event, Trend Bible founder and CEO Joanna Feeley, will share insights into how trends work, and how the current pandemic will shape the way people will feel and behave. Come along to find out:
• Why Trends Matter – what do the world’s best brands do to make trends work, and what strategies can you borrow in your business?
• Dealing with ‘Black Swan’ events (surprise events with unexpected consequences) such as the Pandemic
• What will consumers feel, think, do – exploring the key lifestyle trends for the year ahead
• Top tips for predicting change in your business.
There will also be time at the end to ask any questions you may have on future consumer trends and trend forecasting.
Please note this event is hosted online via Zoom. Joining instructions will be sent to you before the event from a Forum team member.