WBCo Announces the End of Soap Brows — The Viral Beauty Icon That Changed Brows Forever
Posted on the 20 Nov 2025West Barn Co. (WBCo), the independent British beauty brand that redefined brows, has announced the end of an era. The brand’s cult product, Soap Brows™, will officially retire this November — marking the close of one of the most influential beauty stories of the decade.