A new episode of our podcast - Talking Future - is now available.
Created by the Entrepreneurs’ Forum, Talking Future focuses on the lives and work of North East entrepreneurs, their views of the future and how they are innovating as they plan ahead.
In this episode of Talking Future, Yvonne Bell speaks to Darren Jobling, CEO of ZeroLight, about VR and AR technology, personalised buying experiences and the future of the automotive industry. With thanks to Nick Salloway and Qrious for being this episode's sponsor.
About Darren Jobling
Based in Newcastle but with a global reach, Zerolight’s goal is to create the automotive customer journey of the future.
By harnessing the power of the cloud, the business creates immersive 3D experiences that convert customers, and work with leading automotive brands such as VW, Audi and new EV manufacturer Lucid.
Under Darren’s leadership, ZeroLight has grown out of a video games incubator into a leading 3D visualisation specialist, working on international projects and worldwide deals. Recently he was named one of the Top 50 Most Ambitious Business Leaders in the UK and one of the Most Influential People in the North East.
About Yvonne Bell
Yvonne Bell comes from a background in transport, where the Bell family company spans 4 generations.
During her career, Yvonne spent most of her time in the Mercedes Truck, Van and Car franchises, mainly heading up the marketing function and generally steering the company through the growth that, by the time it was sold in 2017, meant it covered the North East Region from Teesside up to North Northumberland with a staff of almost 200.
Outside of business, she has always been keen to get involved in other things such as community and Hospital radio presenting, local magazine editing, audio editing for a local historical Trust and being instrumental in the setting up a local gym specifically for wheelchair users.
As a long-time member of the Entrepreneurs’ Forum, she was pleased to be asked to take a seat on the board a few years ago where she is able to offer her own business experience to other members.
Talking Future is available on Spotify, Anchor and YouTube. With a new episode released every 3 weeks, if you like what you hear, help us spread the word by subscribing and sharing!