Workshop: Building a High-performance Culture

With David Smith

29 June 2023, 09:00 - 12:00

Vertu Motors Arena, Scotswood Road, Newcastle, NE4 7AF

As the world changes at an accelerated rate, now, more than ever, businesses need the bonding glue of a strong culture to hold everything and everyone together.

That’s why we’ve invited Asda’s former People Director, David Smith, to share his secrets behind high performing teams and their influence on overall business performance.

Based on his thought-provoking book ‘Asda Magic – The 7 Principles of Building a High Performance Culture’, this session will equip you with a practical toolkit you can use to achieve a productive performance-based culture within your business.

Whether you lead 10 people or 10,000, the principles of David’s high performance methodology apply to businesses of all sizes and sectors. By the end of our half-day workshop, you will have gained a deeper understanding of:

  • The important link between culture and business performance and its impact on revenue, growth, profitability, employee engagement and customer satisfaction and loyalty.
  • How you can take a more proactive approach to the management of poor performance including how to differentiate good, under and poor performance.
  • How to create and implement a personalised high performance strategy for your own business.


Designed for both leaders and their teams, come along and find out how you can start building your own high performance culture.

About our subject expert - 35 years of corporate experience in change management (the last 15 years of which were spent in the turnaround of the Asda Retail Business) make David Smith the perfect facilitator for our workshop on Building a High Performance Culture.

As former People Director at Asda, David transformed the supermarket chain from a bankrupt broken business to a high performance retailer and also achieved the status of being No. 1 Best Place to Work in the UK Sunday Times Survey. David and his team led many of the changes which created a highly productive performance based culture and laid the foundations for commercial success.

Today, David is a highly respected business speaker, consultant and author of ‘Asda Magic – The 7 Principles of Building a High Performance Culture’. He is also frequently requested to mentor and coach CEOs, HRDs and other board directors, utilising his experience of executive responsibility in a fast-moving commercial environment. He was Chairman of the Board of the Institute for Employment Studies for 7 years.

The Small Print - 
Workshops are open to all members and partners of the Forum. Two guest places are available to ‘Ultimate’ and ‘Premium’ members.

If you are a ‘Core’ member and would like to upgrade your membership, or find out more please email info@entrepreneursoforum.netor call one of the team on 0191 500 7780.

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